Experiential product launch that drove high levels of engagement.
Communicate the benefits of a new service in a compelling, easy-to-understand format.
Created an interactive storyboard to walk the audience through the what, why, how and benefits of the new service. We turned this project around in 34 days from start to finish.
The campaign garnered engagement from 94% of member-employees and was adapted for external use by the sales team. This process has become their corporate standard for all new product rollouts.
Created a diversity and inclusion framework that works.
Increase the number of diverse employees at this male-dominated organization.
Developed a strategy to revamp the recruitment and hiring processes, including customized content and an improved blind ATS system. Further supported their diverse workforce with focus groups that led to the creation of new mentorship programs.
Juniper Networks has seen an increase in diverse applicants. Senior leadership is committed to further shifting their culture by enhancing their diversity and inclusion initiatives.
Stood up a leader in his new expanded role.
The Global Media Lead's role was growing, he led a much larger group than before, while the company was navigating challenging issues. He needed the team to be inspired and engaged in the work they were doing, and develop accountability modeling.
Created an organizational design model to infuse behaviors and accountability our client needed to succeed and meet business objectives. Supported leader with thought leadership, arranged speaking engagements, and a marquis white paper in PR Week; as well as multiple awards.
The leader was regarded as a model for the rest of the business units at J&J and how to operationalize, inspire and engage a team to drive great results.
Created Intranet framework and voice.
To retain unique culture during hyper growth phase by supporting communications content, cadence and resources to colleagues (Twilions).
Audited the wiki page to build an intranet plan. Reviewed vendors and crafted voice and tone guidance. Started with overarching internal communications and engagement strategy, and in one quarter set the foundations to drive long term engagement.
By deeply understanding their culture and their approaches, we gave them a practical approach that will scale as they continue to grow and increase employee engagement.